Some time ago, at the Swiss Family Business Award in Berne / Switzerland, at an annual award ceremony for outstanding family businesses: three companies in the finals, one wins.
You can always argue to what extent such awards really reward the best and to what extent politics plays a role. And yet, I found it remarkable that the winner (Jucker Farm) – asked about their success recipe – immediately named three decisive factors for the company's sustained success, which fit perfectly into what I am constantly trying to teach to my clients:
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