It's simple: if no one follows you, you don't qualify as a leader. And vice versa: the more people follow you, the stronger your influence as a leader.
We've known about the phenomenon of "influencers" not just since social media. Influential leaders have always had a sizable number of "followers."
Here, however, is something very simple that is relevant to anyone who wants to influence others in any way: it's about influencing others in such a way that they willingly and freely follow you.
If you can do that, you can move the proverbial mountains.
By the way, this has absolutely nothing to do with “obedient following." On the contrary, the more your people critically question and challenge you, the greater your influence - provided you are willing to accept the challenges and deal with the criticism.
Leaders come to me time and again with the question of why people don't follow them enough: "Why aren't they doing what we agreed? Why aren't they implementing things the way I told them to?"
Bonus insight: The three levers mentioned above apply just as much in sales if you want to turn as many customers as possible into your fans.
➡️ If you want to specifically increase your influence as a leader and thus your success, contact me or schedule a 15min conversation ➔ right here.
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