And again, a World Cup!

Why is soccer so popular in many parts of the world? Here are three ideas and one conclusion for your business or team:

1. Strong identification. In principle, anyone can play or at least imagine playing soccer. That's why everyone can sympathize if something works or not.
2. Fighting spirit. At least in good games, we feel the fighting spirit of the team and the will to win. In good teams, there is no discussion about fighting for victory.
3. Clear goals and simple rules. Every player on the field and every spectator knows the simple rules (except the offside rule perhaps) and above all the clear goals: Whoever has more goals after 90 minutes wins.

So, now the question: How good is your team or company in each of the three success factors?

First, do you offer your team members and customers a strong sense of identification? Do you make your products or services simply "experienceable"? 

Second, does your team have the fighting spirit to win? Do all members have the corresponding mindset?

Third, are the objectives and rules simple and clear? In many companies, there is not even agreement about the criteria for winning or losing.

It is best to work on these points during and after the World Cup.